Dear Friends and Colleagues,
A few weeks ago I was asked by a friend and neighbour in Fernie (my home away from home where my alter-ego and better self reside) whether I’d be willing to place at risk my 13-0 Small Claims Court record from 1997-1999 and attend before Fernie City Council at a rather contentious and strenuously opposed rezoning application. Any reason to get to Fernie is worth accepting and seeing as the ask was made during a rather raucous dinner party, I willingly accepted.
After a briefing session at the Currie Bowl, we headed over to City Hall to do battle. As you can imagine, the residents of this small B.C. mining town really like it when Albertans come down and seek to rezone land from Park/Recreation to single family residential so the owners can build a giant shed to store their toys, but what unfolded that Monday night at Fernie City Hall was nothing short of remarkable.
What could have easily been a complicated and protracted evening at City Hall was actually an exchange of fair, reasoned and thoughtful arguments from both sides and an engaged and thoughtful Mayor and Council truly striving to reach a quick compromise. At one point, a Councillor asked my friend if he’d consider reducing the size of his proposed building and registering that on title. The answer was ‘yes’ and the amendments were drafted, right then and there. The City Manager provided the necessary language to the Mayor’s assistant who, with help from Councillors and input from other spectators in attendance, drafted, signed and filed the paperwork to effect the necessary changes. Case closed. Hearing over. Next matter.
Ironic then that our small business has been dogged, delayed and dragged through the municipal muck and minutiae of a process that has been the furthest thing from “fertile for entrepreneurial pursuit.” You see, back in the spring when we commenced our rebranding exercise and renamed the firm Pekarsky & Co., we discussed placing a small, simple external sign outside our Calgary office door on Stephen Avenue mall. The idea, simple enough, was to affix a Frisbee-sized red ampersand to the sandstone face of the entryway of our building alongside those of our neighbours, The Cellar, Patagonia, Out There, Twigs and so many more on our block. I know. A sign. For a business. On a busy pedestrian mall. That’s some pretty crazy entrepreneurial visioning but, hey, this is Alberta.
And that was April.
It’s now November and though I’m pleased to report that our signage was installed this past weekend, it remains incongruous to me that one of the most important factors cited in the CFIB Report in support of Calgary’s first place finish was “regulatory burden” (or, presumably, lack thereof). “Regulatory burden” said the report “is the second most important issue for small business owners as it generates high costs to business owners in terms of time and money. The higher the proportion of business owners who cite regulatory burden as an issue, the worse off municipalities are in creating a sound environment for businesses.” (The most important being tax burden, but that’s a discussion for another day).
For the truly inquisitive among you, feel free to click here for the complete Captain’s Log; a chronicling of the twisted and tortured journey through the City’s permitting labyrinth. If that’s “fertile entrepreneurial ground”, then I’ve got some swamp land in Florida to sell you. Nothing short of a tenacious effort by our superb creative team at West Canadian as well as the professional permit procurers at Five Star Permits, the self-described “sign permit experts” who, according to their website “scrutinize municipal bylaws, focus on building productive relationships with city staff, strive to understand what information will be needed in order to process your permit as quickly as possible, then work with you to put all the supporting documents together.” Then they “doggedly follow-up until your permit is approved.” Let’s not forget, we’re talking about using double-sided tape to, basically, stick a red dinner plate to a wall. Forget for a moment the entire discussion around how a permit Sherpa can be a viable business unless, of course, scaling the summit of Mt. Red Tape truly requires such a service. (Memo to self: consider starting an app-based ride share program connecting riders and drivers, thus reducing dependance on unreliable and expensive taxis…check with Five Star Permits before going too far…City may not like).
So, whether you’re surrounded by red ink, red tape or red lawn signs, or simply trying to stick a red dinner plate to a wall, only you can make it happen. With some help, of course, from Mayor Giuliano.
Regards,